It is true, a chain of sub-goals pretty cleanly connects how to why and the difference is primarily that why resides higher up the goal chain in an area where it is customary to use words like intent and identity. Consciousness is not well understood or defined. I was inarticulately suggesting that the value we may represent to the AI will likely originate from some aspect of consciousness. Most of the other things we have to offer appear like they will rapidly be insignificant.