RE: The first rule of HODL is.....
If pump and dump teams are a "movement" then yes, HighOnCoins appears to have started this movement, or at least the movement of CHC higher starting on July 5. Prior to CHC the team was moving from one coin to another , suggesting to it's lead, HighOnCoins, during live YouTubes what the next coin to pump might be. The lead, HighOnCoins would then look at an Android device to see if the coin fit within the current, but drifting criteria. In keeping with this movement, the team has moved on to Linda coin in this same manner, leaving holders behind to watch the price of CHC dip while Linda get's 200% from the latest move. Time will tell whether CHC will benefit from the momentary attention it received...whether it will survive and thrive naturally, or die harmed by the synthetic pump. Was there a CHC holders community prior to the CHC pump? If there was, it appears the team has cloaked itself in/as that community to accomplish the pump. If there wasn't, then the community consists of people who thought there was a community, and don't know or care that the team has now moved on to Linda, the next "girl" so-to-speak, quoting HighOnCoins latest drive-by video (made while moving down the road in a car wearing sunglasses)...leaving behind a community of orphaned little HODL'ers to hold on while his move to Linda is predicted to "scare" some more whales into dumping so HighOnCoin's team can presumably come back and buy up even more of the supply. Oh, but you were warned, "don't put in what you can't afford to lose", so don't be concerned with these movements.
I personally feel that with or without Max spearheading this campaign, the movement is here and alive. I know of a lot of investors in ChainCoin that are in it for the long haul. I feel Max is a man of integrity and cannot see how losing his online reputation would be worth dumping on this community. My Gauge on CHC is looking at the MasterNode set ups day by day as a good indicator of where we are.
As for the move to Linda coin I don't see this as an issue, I bought in at 2 sats and am in profit. It is not like he can go live everyday and push ChainCoin. Time will tell what will happen with all these cryptos, but me personally I have put in the money that I am happy to lose if it all goes downhill.