Think of it more like a Netflix of all media types. It isn't so much about the social media aspect of the platform itself, I think it is best used when tied to other things, but I have no doubts all sorts of different use cases will come of it I can't think of. Example of something I shared on LBRY, but would not share here on the Steemit blog https://steemit.com/magazine/@cryplectibles/ogrish-magazine-3-a-no-look-inside