sandramuller (39)in #copywriting • 4 years ago • NoneCopywriting style guide examplesWhat is a copywriting style guide? Also known as a corporate writing style guide or online publishing style guide, a…sandramuller (39)in #writing • 5 years ago • NoneThe sad case of the misunderstood apostropheYou may have seen a sad little article doing the rounds across social media recently about the Apostrophe Protection…sandramuller (39)in #writing • 5 years ago • NoneStabbing zombies with pitchforks and culling -ing wordsGerunds - nouns that end in -ing are OK When I taught English to kids in Korea in the early 2000s, my most advanced…sandramuller (39)in #writing • 5 years ago • NoneFraming language in a positive wayBe a positive Pat I was going to open with 'Don't be a negative Nellie' but that's demonstrating the opposite…sandramuller (39)in #writing • 5 years ago • None7 tips for writing engaging content to connect with your readersWhat is engaging content? Engaging content satisfies a reader's goal in a delightful way. Engaging content lures the…sandramuller (39)in #writing • 5 years ago • NoneUpdating blog postsContent maintenance: the unsexy side of blogging. Listen to the audio version on SoundCloud Done well, updating…sandramuller (39)in #writing • 5 years ago • NoneAvoid these words to strengthen what you have to sayThere are a few insidious words and phrases that creep into my everyday language and minimise and weaken what I have…sandramuller (39)in #writing • 5 years ago • NoneThe impact of social media and productivityHow I earned thousands after removing social media distraction Warning: smug post ahead. #sorrynotsorry My billable…sandramuller (39)in #writing • 5 years ago • NoneHow to write instructions that don't condescendHow to not sound like a condescending prat in your writing One of the fastest ways to turn your reader off is to use…sandramuller (39)in #writing • 5 years ago • NoneThree of the most dangerous words?You deserve it. That reward for exercising hard today? Go on, take it. A doughnut. Some chocolate. A packet of…sandramuller (39)in #writing • 5 years ago • NoneHow sneaky hidden verbs weaken our wordsHidden verbs are are the verbs we turn into a noun and then need an extra verb for it to make sense. Take the phrase…sandramuller (39)in #writing • 5 years ago • NoneHappiness: is it just a memory?Happiness isn't something you experience; it's something you remember. Oscar Levant Is Mr Levant right? Can you…sandramuller (39)in #writing • 6 years ago • NoneThe price of giving upI sold one of my niche sites yesterday for a very small sum. Very small. $US297 less a $US25 listing fee and $29.70…sandramuller (39)in #writing • 6 years ago • NoneComing full circleRecently (like this month recently) I was struggling with which direction to take in my online adventures. I felt on…sandramuller (39)in #writing • 6 years ago • NoneAm I at the tipping point?I think my niche websites are at a tipping point. They must be. A tipping point of doing well. Maaaybe? Why do I…sandramuller (39)in #writing • 6 years ago • NoneAre you adding the 'So what?' factor to your writingIn 2004, I completed a Certificate IV in Small Business Management. It was a fabulous three-month intensive as part of…sandramuller (39)in #writing • 6 years ago • NoneThe case for NOT keeping an ideas notebookI used to jot my ideas down in a notebook. All the time. I hoarded them. My dreams, random shower thoughts, moments of…sandramuller (39)in #writing • 6 years ago • NoneFluidI initially chose the word 'commit' as my 2019 word. Ironically, I couldn't commit to the word 'commit' and switched…sandramuller (39)in #writing • 6 years ago • NoneWhy I decided to stop being such a tightarseUrgh. So I got a bit busy with client work, fell into a heap, and have just recovered. I did a 500-page content audit…sandramuller (39)in #writing • 6 years ago • None10 minutes to greatnessWhy 10-minute microtasks could be your new best friend Years ago when I had two good Achilles I used to run for fun…
