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RE: Craft Beer: Can Being Gimmicky Go Too Far? “Holy Water” Stout
Only if it came in a coffin shaped packages with a crucifix bottle opener.
There have been some gimicks that I have seen around Arkansas from local brewerys such as fruit infused beer. But really even the major brands have their own gimicks. First one that comes to mind is Miller 64.
Haha...you definitely completed the gimmickiness..not sure it can get more than that
Just seen today that a brewery in Texas is making a beer with peeps for this weekend. At first I thought it was a Aprils fools joke but doesn't appear to be the case.
Yea been seeing a lot of crazy stuff here in Chicago as well. Everyday gets weirder. Seeing a lot of people brewing with breakfast cereals. Not entirely sure about if this is a good thing. There’s some cool flavors to explore there and nostalgia but breakfast cereals are full of artificial crap that ca mess up the beer. So it’s a matter of the breweries can use wacky ingredients but also make it taste good. Like I said , I don’t think all this is a bad thing necessarily but I just hope it ends up producing quality beer!