How to get crypto currencies in the attention of Black people?

Almost every Black person doesn’t know what is crypto currency until you say Bitcoin. The things I hear many say sounds like what the media talks about. Family members of mines tell me how risky and a person can get scammed. I give them the stupid look and say a few words before I walk away. Definitely not many black people in Washington DC and Maryland don’t care about it nor see the signs. Many have seen bitcoin on cashApp or atm but they don’t give two shits about really researching.