Crypto is Toxic.. I now Invest in WEB 3.0 Blockchain Infrastructure.

If i were to talk to most of my family about my investments in ‘Crypto’, they would look at me like i was reckless with my money. However if i said, ‘I’m investing in WEB 3.0 Blockchain infastructure projects’, then i believe the reaction would be more favourable.

Unlike the comically bad name for a fishing shop above, for Bitcoin, the term Cryptocurency describes it well. However, he same can not be said for many of the other blockchain projects, that have found funding via tokens.

The term is a very misunderstood and potentially toxic word in the eyes of the general public. Most people know its reputation for being volotile, and even the most die hard investor in the scene would have to admit this.

As the market matures and blockchain is adopted across the world, a seismic reeducation has to take place. If this space is to be truley owned by the people, they need to understand that such projects are the futre infrastucture of the internet. But the name Cryptocurrency makes them feel like they are buying Euro’s to take on holiday. It doesn’t describe the scale or value of the proposition.

The institutional investers, and big money will understand the investment. They will come once regulation is in place, but the name ‘Cryptocurrency’ is holding back the casual investor.

I believe that a conscious rebranding of tokens are needed. However i can see why this may not be happening.

The big question at the moment in terms of regulation, is ‘Are cryptocurrencies securities’? If they are they will be treated very diferently. At the moment the pendulm seems to be swinging towards a ‘no’, but a rebrand could effect this.

So for now the term ‘Cryptocurrency’ is here to stay, but when i talk to friends and family, i will be using the term :-

“Investing in WEB 3.0 Blockchain infastructure Projects”

It sounds like something a sensible preson would get involved with instead of a reckless investor.

I’d be interested in comments..