While the legacy content delivery platforms like Youtube or Facebook work fine, they are far from being perfect or equitable. Content Creators get only crumbs when it comes to the revenue share; the platform can generate on their backs. The reality is that the platform stakeholders, often, have content agendas that they want to push forward thus creating a bias towards the type of content that’s being consumed. However, a revolution of value is knocking down these legacy platforms.

With the help of Blockchain technology, the team behind MEDIA Protocol have created an innovative system where users can earn tokens with a real store of value for sharing and watching content they enjoy. How does it work? Well, Content creators can turn their content links into individual URLs that can be loaded up with tokens to earn once specific actions are met. However, the gist of it is that once you consume your favourite content, you get rewarded in MEDIA Protocol Tokens.

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Consumers can finally get involved in the new content economy!

Media Protocol is building a layer of the internet where ordinary users can finally get “ a piece of the corporate pie” translated into tokens with a real store of value. This new type of economy is built entirely on the supply and demand principle where only relevant content creators will flourish, more so, consumers will have the ability to provide direct feedback that matters.

With the new paradigm set at hand, MEDIA Protocol envisions a world where brands and publishers will directly reward their audience for any positive interaction with their content. Using this approach, the audience will become more engaged with the content as they know there’s a direct reward for them as well.

So how does MEDIA Protocol work?

It’s pretty simple actually, once your content is uploaded on the MEDIA Protocol Network a Smart URL is generated that holds and distributes tokens just like any other cryptocurrency wallet. Real-time tracking is enabled on these URLs and publishers can see exactly how many viewers have engaged with their content.

Strict governance rules have been instated when it comes to data transmission between devices to avoid any data leaks that might affect the network. MEDIA Protocol fosters a transparent ecosystem that ultimately empowers the flow of value between Content Creators and Content Consumers. The MEDIA tokens are based on the utility architecture using the ERC20 model of the Ethereum Blockchain. Another core feature of MEDIA Protocol is the use of Smart Contracts through which a variety of ecosystem tasks will be pushed.

CryptoCatnip: the first dApp that uses MEDIA Protocol

This news aggregator app gives it’s users the ability to earn MEDIA tokens by interacting with the content published through CryptoCatnip. The current niche of the app is relevant content from the crypto world, from news to technical analysis. The application is available for iOS and Android users alike. Should you be interested in publishing your content with the help of this innovative platform, head over to Website, Telegram, ANN, Bounty Thread to find out more details!

BTT username: weston4mills
BTT link: https://bitcointalk.org/index.php?action=profile;u=1226717
Wallet: 0x0b488f25c1161fa292e2c3ca5c5728597d2fa8c1