ASMR Does Something Weird To Our Brains

If you've been on the internet for more than 5 minutes, you've probably heard of ASMR, or Autonomous Sensory Meridian Response. It's the weird - but pleasant - sensation some people get from certain trigger sounds or sensations. It's sparked an entire industry of content, but it's still a bit of a mystery. Let's try to get to the bottom of it.