SLC | S21W2 | Introduction to Logo Design
Hi friends,
I am Jyoti from India. Here I am going to participate in the SLC S21 W2 contest: https://steemit.com/hive-147599/@lhorgic/slc-or-s21w2-or-introduction-to-logo-design organized by @lhorgic
Discuss Logo design based on your understanding about the topic.
A logo is a symbol or a combination of text, images, symbols and colors that differentiates your brand from the competition. It acts as a visual representation that helps customers relate to your brand, create a connection, and facilitate recognition and understanding.
These logos can be used in a wide range of media and circumstances, including business cards, letterheads, t-shirts, envelopes, presents, apps, websites, signs, and packaging. They are also promoting their business products.
A well-designed logo may foster consumer loyalty, which is an essential component in a company's journey to success. Therefore, selecting a logo should be a careful and strategic decision.
Discuss extensively the role and impact of logo to a brand.
A successful firm relies heavily on its logo. Logos are symbols that represent a brand and provide a distinct visual identity that sets it apart from the competition. A well-designed logo should be memorable, simple to understand, easily identifiable, adaptable, and relevant to the brand it represents. The brand's message, values, and identity must be clearly communicated to its target audience.
A logo is a powerful non-verbal communication of values, belief and connection between a brand and its audience, eliminating the need for long written descriptions. A logo helps customers remember the brand. Every time they see the logo, they are subconsciously reminded of the brand's message and value.
Explain and demonstrate visually the do's and don't when it comes to Logo design. You can do more research to be outstanding and kindly ensure not to use my specimen logo.
Simplicity: You don't need many colors or shapes to make the logo unique. A simple design that reflects your brand's values and message is often the most effective.
Easy to print and handle: Make sure your logo works effectively in both color and black and white to easily adapt to emerging logo design trends.
Context: Context is important in logo design. You should consider where and how your logo will be used. Logos can appear on websites, storefronts, printed materials, advertising campaigns, and more. Versatility ensures that your logo is effective across a variety of communication media.
Design a simple logo with the knowledge you have gotten from this lesson by assuming that a client gave you a job to design for his brand (business).
Logos are designed in many ways. Some types of logos have just an icon, while some logos have only a name. In some logos two colors are added to distinguish the business name if it is two words. Here I made two word logo with different colors
Similarly, a shape or trog is added to the words to identify the business. For example, if the word herbal is a business name, adding a "leaf" shape to it would be appropriate. Here I made a logo with paint stroke to identyfy as desitgner.
Similarly the icon of the logo is very important. A mere icon can help identify a company. The icon may be an image, or a business name initial, or a symbol representing an object or tool associated with the business. Here I put the first letters of the business name as Icon.
It is common to add a tag line to the business name of the logo or something like a slogan. The tag line should be shorter and not dominate the business name. Similarly, it can be kept slightly less than the size of the business name and equal to or slightly less in length.
The logo icon can also be placed on the left side of the business name business time. When doing so, if the tag line is equal to the length of the business name, it will be good to see. When it is so, the characters in the tag line should be smaller than the business name and if the space is a little more, so that the business name dominance will be more.
I would like to invite
to take part in this contest.
Discord : @jyoti-thelight#6650 Telegram :- https://telegram.org/dl
@tipu curate
Excellent writing! Logo design is the first step in building an organization's identity, and your analysis really captures the point. Good luck for the contest.
Thank you for the compliments and kind words!