3 Tips so your Startup or Small Business doesn't Fail

in #business8 years ago

A lot of people jump into a business investing a lot of their own money, because a few friends told them it was a good idea. When starting a new business one of the most important things is to be extremely conservative with your cash. Typically, there will be no sales until the product is launched and if your product sucks then you wasted the last 6 months building a business for nothing.

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Sell the idea before it exists

This may sound like crazy, but if your idea is actually worth something then people will be willing to pay for it before it exists. In fact, before you even start your business start cold calling/cold email and trying to sell your "idea" or "product." If no one is interested then you know not to waste your time and carry on.

Calling costs $0. So start calling before you put your money in the business. Every top startup company that joins an incubator will begin cold outreach to get sales before they launch. It's extremely important to have a following before you launch. The lower chance of failure the better.

Identify Pain Points

If you can't identify pain points then your business has no meaning. Business professionals need a solution, and if you can't solve a part of the process of their business then they won't pay. This is where calling is extremely important. Every person you call or talk to try and understand their process and what they hate the most. End the call by saying that you're developing a solution for their pain points.

Eliminate Distractions

Count how many hours a day you waste posting on facebook. Posting on steemit is actually a good idea since there's a lot of incentives behind it. If you can spend more time on your business, and less time on your distractions then you will get closer to accomplishing your goals. Every time you spend doing something else, could have been a sales call or cold outreach.

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