What exactly is SEO?

in #businesses2 years ago (edited)

What exactly is #SEO?

SEO (search engine promotion/optimization) refers to the comprehensive development and promotion of a website in order to rank high in search engine results (e.g. Google).

SEO (search engine promotion/optimization) refers to the comprehensive development and promotion of a website in order to rank high in search engine results (e.g. Google).

SEO (search engine promotion/optimization) refers to the comprehensive development and promotion of a website in order to rank high in search engine results (e.g. Google).

How does promotion manifest itself?

How does promotion manifest itself?

How does promotion manifest itself?

How does promotion manifest itself?

Gradual growth of positions and reching the top of search results. Increase in site visitors. Increase in conversion and income.

Gradual growth of positions and reaching the top of search results. Increase in site visitors. Increase in conversion and income.

SEO advantages and disadvantages: There is no need to pay for users who come from search engines (like in contextual advertising).

SEO advantages and disadvantages: There is no need to pay for users who come from search engines (like in contextual advertising).

Organic traffic is one of the most high-quality and low-cost channels for attracting traffic. You can work with a fairly diverse set of queries. The site's technical state is improved. The site's usability is improved.

Organic traffic is one of the most high-quality and low-cost channels for attracting traffic. You can work with a fairly diverse set of queries. The site's technical state is improved. The site's usability is improved.

Long-term impact. Even if you stop promoting, the effect of optimization can last for some time; however, the result does not appear immediately. On average, between 3 and 6 months.

Long-term impact. Even if you stop promoting, the effect of optimization can last for some time; however, the result does not appear immediately. On average, between 3 and 6 months.

Long-term impact. Even if you stop promoting, the effect of optimization can last for some time; however, the result does not appear immediately. On average, between 3 and 6 months.

➖ The price of fine-tuning the website. Additional costs to improve the link mass and create quality content may be required to improve the technical side of the site.

➖ The price of fine-tuning the website. Additional costs to improve the link mass and create quality content may be required to improve the technical side of the site

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Who isn't a good fit for SEO?


Landing pages (one-page sites);

websites built with constructors (such as Tilda); immediate results
Landing pages (one-page sites); websites built with constructors (such as Tilda); immediate results