At the end of the day, companies like Google still value their businesses in China. It is not difficult to understand why they do this given how big the Chinese market is. There are other search engines, e.g. DuckDuckGo, that can be used to circumvent these censorship. However, there is still the Great Firewall to deal with. What the people of China truly need, is an internet connection protocol which is resistant to censorship. Therefore, I believe decentralizing the internet is the way to go for them. Solutions like Substratum, Skycoin and MaidSafe might take off in China because of their Great Firewall and other censorship.