This infographic should scare the bejeezus out of you if you have ever read orwell:

'If you have nothing to hide you have nothing to fear.'

Bullshit. Privacy is a basic God-given human right, these companies are the techno-police state and it is high time you fought back by changing your ways. I live a full and perfectly normal life with internet access and i do not have a smartphone. spyphone. that tracks everything you do. that you pay good money to have. think about it. pass it on. peace.