What on earth? in Macro getting progressively easier #1

Guess what's is in the picture and place your in the comments below, If you are right, that comment will get an upvote of around $10.

This is going to work a little differently than the previous, I will start of with a difficult clue but each day it will be zoomed out a little more, so remember to come back everyday and guess again.

Hopefully this way we wont have any posts that close without being won and none will be considered to difficult.

Here is the first clue, one word, nine letters.