How to win over millennials III
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After doing a good job in terms of the solutions we propose and reinforcing the advertising strategies, we began to receive leads.
This is where we must pay attention to customers, for example: a lead clicks on an ad, is taken to a landing page, observes the data and then completes with an email requesting information. All this can be very significant for a millennial who is looking for quality, simplicity and speed in the service.
That is why in this instance of the purchase process we must have everything working in perfect harmony, the design must be attractive and each process very fast, the responses to the request for information must be fast, this will give us more chances to close the sale online.
This goes perfectly together with the security of the process, Amazon became famous for reducing the steps at the time of product purchase, not only reduced the steps, it has made it safer. To this we must add something very important, we must always have the possibility of having an app for the phone since a large part of the operations are carried out from said device.
