As I said it's a good long term investment, so I'm not trying to convince anybody to invest in it today...
For arguments why you should invest, I can give you real life case where you can use CVC. Just think about how many usernames and passwords you have on all the sites you visit. It's recomended to not use the same Password twice, so I'm sure it's hard to keep track all these data. With Civic this could be solved, with a simple account. Another use case is described by @cryptolayman in his post, buying a car or anything else where the bank checks you financial background through Civic... Many other use cases are described on their own website, it worth a couple of minutes to check the basics: https://www.civic.com/

I know all these will not happen in the near future, it's a hard project, it needs time. But I'm confident they can make it!