I like the proof of stake that there's no minimum amount needed.
Self-governance to me sounds like a bad idea as with BTC changes are really hard to make.
The programming language again is a huge problem. It's written in a language no one is using.
I did hear a lot of hype about it, but I can't figure out why. Probably would have promoted them, if they had a bounty campaign, but they don't just like a lot of other common things for good ICO's.