Dent getting ready for Brazil release by partnership with VIVO and CLARO
Mikko: We are technically and agreement wise ready to launch Brazil, waiting for Carriers to open the gateways. You have to consider, we are working with companies that have 50+ million users, and they have processes for everything.
Question: When will you guys be launching in India?
Mikko: Same situation in India, looking for the push of the button, no drama. Actually, we are in talks to add even more operators in India, no announcements yet. We are still pushing to get Brazil this week, if not then in the next days, no issues there, just big machines to roll.
Question: What is the strategy for getting 1 Million downloads by Q2 ?
Mikko: Marketing and advertising as always when you want users. Yeah we should plan an AMA tuesday next week, as we have so many new things to discuss, hope tuesday will fit to you guys.
Question: So marketing and advertising are in the works?
Mikko: Oh yes, the users don't come if we just spray fairy dust here in Germany, of course it requires heavy marketing campaigns. Yes, in Mexico users will get free 100MB data when they register, and we will have a campaign for that on some of the largest consumer websites in MX.
Question: But more than getting 1 Million downloads just on books my take would be bring value by having the right app features for the prepaid users which makes the users to come to the app for their data needs.
Mikko: Indeed, we want continuous users of course We will have tons of new stuff to discuss next tuesday, yet stay tuned this week too.
Question : How does Europe looks as it seems not on Radar?
Mikko: Europe is on radar, yet we start with the cross-country remittance markets outside Europe there is the most desperate need for data topup.