Honestly $200 is to high with current prices.
Something that I have stated many times as a solution to the bid bot issue it to allow for paid placement of posts. These posts earn their placement via payment to a @burn account. If it's truly about "visibility" as the bid bot abusers claim then this would solve the issue.
A set fee is charged per impression no matter if a click happens or not, then an additional fee for clicks. The post has a suggested amount to be sent to the burn account based on how many hours or days you want to show up in the promotion section ahead of other posts. You can sell 3 at the top of the page, 1 in the middle, and 3 at the bottom for 7 at a time.
There can also be the promoted page with all of these posts.
Posts shall be clearly marked as promoted and should show exactly how much Steem was burned to promote the post.
This would require some programming (which there is plenty of talent for) and more importantly the acceptance that it's much better for the community to have steem burned then going to a select few whales who clearly are selling non stop driving the price of steem down.
If there is something like this in place I would actually watch the promoted section vs avoiding the trending page like it's the plague. At least I'd know the intention of each post and people would be paying for advertising so their posts would reflect this.