9 real ways to make money in fitness 2022

With over 180,000 fitness clubs worldwide and an estimated $84 billion in revenue from memberships alone, it’s safe to say that the fitness industry is booming and it’s only going up from here.

The rise of popular health movements such as veganism and CrossFit means people are getting more concerned about their health and weight. In a world where everyone is so intimately connected through the internet, people want to look and feel good, making fitness a great industry to break into.

If you’re interested in making money in fitness, however, you’ll need to get creative. Coaching is arguably one of the most popular and straightforward ways for fitness enthusiasts to make money, but it’s also a highly oversaturated market.

Luckily, we’ve got you covered! We’ve rounded up our top 9 ways to make money in fitness without having to slave away in a gym coaching new people every week. Read on to find out more.

1. Selling workout plans

If you want to make money in fitness, selling fitness plans can be one of the most profitable ways to do so. Known as a digital product, fitness plans can be created in the form of a video or PDF and then be sold as a download through your online store.

Sellfy is a platform where fitness experts can create an online store to sell their workout plans and the potential for income is far greater than simply coaching clients. Because it is a passive income source, you are not limited by however many hours you can work. Instead, the only limit you have is how many units you can sell.

Selling a workout plan is a lucrative way to make money in fitness. Just take a look at Chris Guzman’s store! Chris became an internet celebrity after he built a following of over 700,000 subscribers and then released his signature workout plan, Summer Shredding, as a pay-what-you-want product on Sellfy with all proceeds going to various cancer organizations.

1. Create a Fitness App
   In this digital age, people love to track and plan their fitness goals through their phones and apps make it quick and convenient for them to do so.

Let’s take a look at Freeletics. One of the most popular workout apps available, it has over 10 million downloads just on Google’s Play Store. The revenue you can bring in from advertisements alone through your app, never mind any paid features you might want to offer, is worth quite a bit.

When creating a fitness app, there are several different directions you can go including:

Meal planning
Custom workouts
Healthy recipes
Step tracker
Membership forums
Fitness goal management
You can incorporate one, some, or all of these features into your app and then use them as a way to generate income, both passive and active!

1. Selling meal plans and eBooks

Vegetarianism, the Paleolithic Diet, the Atkins Diet… With the recent surge in popularity of healthy living, people care about what they eat and they’ll pay money to make sure that what they eat is healthy. This is good news for you if you have specific culinary or fitness knowledge!

Another digital product, meal plans, and eBooks are a popular staple in the fitness industry right now and there are several different topics you can cover in this genre. From the science of nutrition to diet-specific recipes, you can take your eBook in any direction or even create a whole series focusing on different aspects of fitness.

When creating meal plans and eBooks, there are 3 things you’ll need:

The content: Whether it’s customized meal plans or a scientific look at the effectiveness of the Paleo diet, you’ll need written content for your customers. Take a look here for a step-by-step guide on how to finish an eBook in 30 days.
Professional images: People tend to process visual information better, so it’s important that you fill your eBook with high-quality pictures and images. If you can afford it, consider hiring a professional photographer.

1. Selling Fitness Products

Gyms aren’t the only way to get fit anymore. With so many fitness apps, online workout plans, and digital coaches, more and more people prefer to workout from the comfort of their own homes, making this a great market for you to enter.

The possibilities for fitness products are endless. You can find some examples below:

Fitness tracker
Jump ropes
Resistance bands
Exercise balls
Fit boards
Foam rollers
Pre-workout supplements

1. Fitness Seminars

Fitness seminars can be an incredibly profitable way to make money in the fitness industry. You can host your own seminar at a location of your own choice or even give a presentation at popular trade shows and conferences, which can snag you a lot of publicity.

Seminars also have the added benefit of providing material for your future money-making efforts. You can record them and use them to market to future customers, raise brand awareness, or even sell them through your store Sellfy. It’s the gift that keeps on giving!

If you’re new to the idea of a fitness seminar, head over to Perform Better and check out their seminars. They offer sign-up information for a seminar near you and also have highlights from past seminars uploaded to their website, so you can get a better idea of what a well-planned seminar should look like.