It was 77,000 something, and their CR was like 29. I don't know the formula—so I don't know why it put so much emphasis on the PS, but it did. Asher did say he might do some tweaking on it, so we'll see. I mean, it's not like the category is bad. A balance just needs to be maintained.

It might be possible to talk to that many people in a meaningful way, but the CR and the CL didn't really bare that out, so I would say this go around, the answer is, they didn't engage that much. The thing about it is, whether or not someone responds is out of our hands. So, it's hard to fairly gauge any of this really.

I think the answer lies closer to a balance of the different metrics, though, so we'll see how that goes as we get a few more weeks with the PS under our collective belts.