HOW TO USE TIKTOK PROMOTION TO MARKET YOUR BUSINESS

Once you’ve decided that it’s time for your company to get a TikTok account, then you have to start learning more about how to use the platform.

Start by setting up a small business account. After that, take a look at what your direct competitors are doing and whether that type of content is working for their business or not. To do that, you can follow a few brands and start watching the type of videos that they post. Once you get a feel for the platform, you can try to create your own videos.

In the beginning, don’t be afraid to experiment – add music, try viral trends, just try different ways to attract an audience (while staying true to the brand image as well).

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