"SEC20/WK2: Colour Theory and Application."

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Color theory

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Color theory is a most charming realm in which art, psychology, and physics converge. Now this is my understanding about Color theory;

Color Wheel

Color wheel is a round presentation of variety of colors that shows their relationships.

• Primary colors used in color theory are Red, Yellow, Blue because they can't be created after mix up with other colors.
• Secondary colors include Orange (Red+Yellow combo), Green (Blue+Yellow combo), Purple (Blue+Red combo) so these are secondary as they can be created by mixing two different colors.
• Tertiary colors are Yellow-Green, Blue-Green, Red-Orange etc that can be made up by mixing some other colors.

Color Harmony
Color harmony defined as visual appealing alignment of diverse colors.

• Analogous: Almost similar colors like Blue, Green, Yellow-Green.
• Complementary: Directly opposite colors like Blue, Orange.
• Triadic: Colors with proper equal spacing like Blue, Yellow, Red.

Color characteristics

• Hue:Real color like Red, Blue
• Saturation:Intensity of color like bright, dull.
• Value:Lightness or darkness like light, medium, dark etc.

Color emotions

Colors may impart emotions and convey meaning:

• Red is a sign of passion, energy
• Orange is a sign of creativity, enthusiasm
• Yellow is a sign of happiness, optimism
• Green is a sign of growth, harmony
• Blue is a sign of trust, calmness
• Purple is a sign of luxury, creativity

Color Theory Application

It's applications is in different fields;

• Art and Design
• Branding and Marketing
• Interior Design
• Fashion
• Packaging

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Color schemes along examples

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Analogous Color Scheme (Harmonious)

In this color scheme colors seems to be next to each other at color wheel like Blue, Green, Yellow-Green.It is a color scheme which gives a much cohesive look.If there are backgrounds or textures then this scheme is suitable.It involves same lightness and saturation while choosing colors.

✅	❌.

Triadic Color Scheme (Vibrant)

This is a color scheme in which color usually seems to be spaced from each other in a equivalent way at color wheel.As an example you can take Blue, Yellow, Red.It looks very balanced but vibrant also.This scheme is perfect for logos and branding etc.

✅	❌

Complementary scheme

• Directly opposite colors.

✅	❌

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Getting a hex code from external elements

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• I opened canva app and select a 1080×1080 dimension Instagram blank post.

• At bottom I locate gallery option.I click on it.

• I saw different pictures of my gallery.I choosed 1 from them randomly.Then I clicked on Add to page.

• That selected image then moved to blank post.Then I select whole post so that I may have color option.

• Finally I saw color icon and click on it.

• I click on color icon and then color wheel was opened.At bottom of very next page I saw a marker like icon so I click on it for searching 🔍 🔎 hex code.
• I saw a magnifying glass like sign at my imported image so I moved that sign to dark blue color and then I click on done option as seen in image.

	My final hex extraction

• After I was done with it,I finally successfully got my hex code of dark blue color which was 2B408D.

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Getting colors from hex

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• I opened canva simply and again selected Instagram blank post.I select it and then I saw colors option.

• After that I click on color icon and locate color wheel.
• After locating color wheel already there was a randomly generated hex code which I removed by erasing the text.

#f3ca20	#000000	#ef9d10f

• One by one I put hex codes and take screenshots.

• First I put there #f3ca20,then #000000and at last #ef9d10f and I got yellow,black , orange colors respectively.

I want to invite @mile17,@patjewell,@simonnwigwe to participate