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Sometimes you don't have to start a new business when you have one that is fetching you money.

That was what I was telling this guy that chatted me up yesterday.

Here is what you should do, leverage on distribution.

Let me explain.

I was observing the business model of one Housa guy in Nigeria who sold herbal drugs called "sawaba".

He is a very smart business man.

To sell more of his products here is what he did.

He bought this medium loud speaker. He bought a lot of them. He also bought a small basket that can carry atleast 20 bottles of his herbal drugs. He bought a lot of them too.

He recorded his voice promoting the product. Then next, he recruited young Hausa boys who carries this speaker and basket to different cities in Nigeria.

Some of them don't even know how to speak pidgin English, the speaker does the marketing for them.

That's how he sells more of his products.

He is leveraging on the power of distribution.

Every business has the potential to make you millions.

You don't have to dump the business you are doing right now for something shinny.

No, instead think about how you can sell more of your products.

Think about how you can get more hands to help you sell the product.

Think about how you can leverage on the power of distribution.

Think about how you can leverage the social media to sell more of your products.

Affiliate is build on this distribution strategy.
MLM is build on this too.

No business is easy.
They might make it seems easy to you but it's not.

Just calm down and think.

Recognition to @davidad @infovore

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