hello @sandracarrascal
I think that one of the main characteristics is that there must be motivation and the desire to move forward, as well as the ideas that we think adapt to the needs requested by the market, there are entrepreneurs who are not innovative, that is, they have their idea that is not what the market needs, but there are others who modify or create what the market needs and their motivation and desire to move forward inspires them to work.
thank you very much for sharing