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Actually Apple has a huge community from very early days. :)

good point, but not amazon

they're getting there with their streaming service, Patrick! Also, Amazon Prime created a huge community through mouth-to-mouth advertising

Ass to mouth

why not amazon?

Of course they will, Amazon has the most loyal re-occurring customers in the world. Amazon's prime subscription helped to create their loyal community.

If you look at it, Apple did have a community, built around the cult-following both of their products and former CEO. Amazon is getting there with its streaming services.