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RE: Why is Gillette's commercial against toxic masculinity so important?

in #marketing6 years ago (edited)

Men do not have an intrinsic sin or evil within them that they must spend their whole lives to atone for. While the intention may have been to challenge learned behavior what it actually does is send a message to men and to boys that they are evil and acting in a boyish way is a bad thing and that is the real issue with this ad.