Any marketing steemers? A look into predictive intelligence in b2b marketing

in #marketing • 7 years ago

There's so much data today and humans have their limitations to analyzing it all and coming to concrete assessments. Machine learning is going to become (and already becoming) a necessity to discovering insights that will impact a company's bottom line. This one looks at B2B but a good layout of basics.

predictive-intelligence.jpg
The Future of Marketing Is Here: Predictive Intelligence

#advertising #predictive-intelligence #machine-learning #b2b
7 years ago in #marketing by
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     7 years ago 

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