That's a good point :) I'd most likely consider it a new way of crowdfunding or crowdinvesting.

Agreed, there has been tons of the ICOs recently and the new ones are advertising all over my social networks. I'm not sure what to think about them though. Some "ICO startups" are definitely onto something are some other ones will fail. I also need to learn much more about it because it doesn't sound like a bad idea at all.