Some valuable info here... literally :-) Weighing the hope of gain against the fear of loss is impossible for me; that's why I don't day-trade or swing-trade anymore. For emotional beings the brain just isn't equipped to do these calculations, something I covered in "We Make Terrible Decisions". It is also no coincidence that those most successful in trading on the exchanges and in the capitalist economy in general, often are best described as psychopaths or sociopaths.

This is a crude generalization, but collaborated by a ton of research. The amount in which one is successful at switching off empathy, is the measure of one's succes in this economy and on exchanges. The lingo is clear: buy when blood runs in the streets, bulls make money, bears make money, pigs get slaughtered. You know them all, and you know the pig in there is the poor sap that FOMO'd all his cash away. And those who "short" stocks or coins know they're slaughtering pigs.

In this picture I'm afraid I shall forever be a pig :-)