Trump Flips Off Kraft's Chief Executive officer Robert Kraft during an interview on CNN! We got a screen grab from the clip. The media hasn't caught up with this!

President Donald Trump began a full frontal assault against NFL players who refused to stand during the national anthem -- deriding them as "sons of bitches." On Sunday night, he was still at it, tweeting: "Sports fans should never condone players that do not stand proud for their National Anthem or their Country. NFL should change policy!"

Over those intervening 48 hours, a national controversy erupted -- with professional athletes asserting their right to express their First Amendment freedoms, team owners expressing their support for their players and NFL Commissioner Roger Goodell condemning Trump's "divisive comments."

So, why would Trump continue to poke at the players and, as he did Sunday night, call for the NFL to change its policies to ban any sort of protests surrounding the anthem?