They are very much related though. Reducing the initial growing potential of new users with what @vendeberg proposes could hinder growth of the platform with new users that could provide great content, that could increase the value of the platform. This hindrance of growth could be attenuated or even reversed by providing top content providers with insentive to move their blog/vlog to STEEM without having to miss out on their current ad revenues while they try to grow their platform revenues.

I'dd argue that rolling out the first without rolling out the second at the same time could hurt the platform, while rolling them out both at the same time could be highly beneficial to the platform in more than one way, given a well thought out formula (probably not a smooth curve if you ask me, but that is a different issue).