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exactly, but expected with all those juicy backlinks :) question is: who searches for steem?

need to target more broad keywords suchs as "blogging" etc

If I'd hear about Steem via a tweet, youtube video, etc. and I wouldn't know what Steem is, I would simply google it. And I would expect, if a .com were to exist, that it would be an official & updated resource.

without a doubt. I was just thinking out loud in terms of visibility on google