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I think for the persons, who are used to earn money slowly and with hard work, it's very difficult to understand, that it's an "easier" way. I'm not saying that earning money here on Steemit is easy- quite the contrary. You also need to put in a lot of effort, time and quality posts/comments. But spending time in front of computer for them isn't hard work. So when I will persuade someone with that kind of thinking to join Steemit I can be really proud of myself.