I mean there are people who load tens of thousands on bittrex or binance and sort of indiscriminantly buy altcoins in the 20-50 list because they're low cap, and have the ability to really explode in value. Some of them really are crap coins, but the ones that are legit will explode and the gains make up for the loss of the bad coins. STEEM likely has a lot of investors that have never even created an account on the platform.