Quote of the Day - "Marketing?"

"Nobody ever went broke underestimating the taste of the [American] public." - H. L. Mencken

Is this the underlying philosophy behind Steemit.Inc's marketing strategy? I know there are many thoughtful and interesting posts from new users, but, having from spare voting power, I just took a look at https://steemit.com/created and came away even more disallusioned. I thought the idea was to create a community of informed and involved STEEM users. Silly me.