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RE: Eye Tracking and User eXperience, Steemit
(1) First I saw the title ("Welcome to the Blockchain!") and 2nd the "Sign Up" button. BTW the title felt a bit confusing to me, I would expect something like "Welcome to Steemit, a blockchain-based social media" or something like this, more specific to Steemit. Also I've noticed that the "Sign Up" button could be wider to compete better with the "Learn More" button.