Author: gunner719 - https://bitcointalk.org/index.php?action=profile;u=1964273
Disclaimer:The information contained in this article is for informational purpose only and not financial advice. Do your own research before making any investment decisions.

Elysian is a decentralized blockchain-based E-commerce platform acting as an intermediary connecting online retailing vendors and the right community that fits their buyer persona. Elysian is a amalgamation of the best technologies that human are having right now: Blockchain, Artificial Intelligence and Virtual Reality as well as the Smart Contract concepts and the use of atomic swap for better usage and higher liquidity.

Thanks to that advanced composite, business can now have a cheaper access to a greater platform allowing them to establish an e-commerce site that has an unprecedented user experience as well as highest level of security (both data and fund), transparency and efficiency - which classic platfom, such as Shopify or Woocommerce can not deliver.

If if you don't know, security and user experience are the most concerned issues that every e-commerce business has to solve. In fact, these 2 problems cause tons of damages to the industry:

- Security:

Recently, Trustwave put out a report that states approximately 90% of breaches impact small merchants.
Here are the top 3 compromised industries:
1- Retail – 45%
2- Food and Beverage – 24%
3 – Hospitality – 9%

For larger websites, PCI standards show that the average cost for a breach is 4 million dollars, whereas the average cost of a data breach for small businesses can be over $36K. There are also non-monetary costs involved, including time and resource allocation.

Meanwhile, bad user experience is also the reason that many E-commerce sites are not performing well

According to the report released by Fireclick/DigitalRiver, the percentage of customers skipping the online shopping cart sale has increased to 72% this year. Earlier in 2011, that figure was 62.31%. There are some data indicating why customers’ online shopping cart abandonment takes place: 70% of it is because of bad user experience.

So, you see how severe the situation is? And Elysian can solve them all with their adoption of the above-mentioned technologies. Besides, instead of using the PoW or PoS, Elysian uses Ethereum’s private sidechain for its Proof-of-Authority consensus for allocating data across a private network so that no single access point is available for malicious hackers. Moreover, existing set of nodes have the right to give consent to new node establishment and
Elysian has full control over which nodes seal blocks.

Moreover, Elysian has a huge advantage when it comes to the implementation stage: They have a wide range of partners assisting them in doing so in addition to a well-establish MVP that any investors can assess before making investment into the project, which shows the confidence of the team in their product.

Particularly, iFashion Group - a Singapore-based venture platform primarily focusing on Ecommerce enterprises. With the established business partnership between iFashion and Elysian, the blockchain E-commerce is now secured with an outcome - they have a valid client that has a significant group of SME’s and brands in the Southeast Asia region, specifically an existing customer base of over 200,000 members.

Token Infomation:

Token: ELY
PreICO Price: 1 ELY = 0.06 USD
ICO Price: 1 ELY = 0.12 USD
Token Type: ERC20
Soft cap 3,000,000 USD
Hard cap 19,000,000 USD

For further information about the project, please visit:
Website
Whitepaper
Telegram
LinkedIn
Steemit

Citations:
https://blog.sucuri.net/2018/05/the-impacts-of-a-data-breach.html
http://www.redsignal.net/blog/72-of-the-customers-abandon-shopping-cart-sales-due-to-bad-user-experience/