Advertising Signal To Indians on Google

in #utopian-io7 years ago (edited)

Repository

https://github.com/signalapp

Linked Task Request

Can be found in the Utopian visibility whitelist

Introduction

My name is Ugochukwu Remigius Chigbata, a Social Media Marketer by choice and virtue. I chose to advertise Signal Messenger because the app is capable of sending directly to user's contacts :

  • Secured SMS and MMS
  • Voice and video calls
  • Photos, videos and document sharing
    I chose Google as my channel for advertising because individuals tend to search for their need in software there.
    The app is available on both Mobile and Desktop devices.

Campaign Strategy

Country: India
Age : 18-65+
Gender : Male and Female
Devices : Mobile Phone and Tablet
Keywords : messenger app, wechat download, sms app, facebook messenger app, android messenger app, imo call, viper app etc
I bade $0.01 CPC, the ad ran for few days without no results.
The campaign started on 04/06/2018 and ended on 11/02/2018

Campaign Content

IMG_20180613_075310_101.JPG
IMG_20180613_075321_715.JPG
IMG_20180613_075335_173.JPG

Campaign Results & Summary

ActivityResult
Impressions1,734
Link clicks152
Spend$1.52
CPC$0.01
CTR8.77%

Further results is on the report here.
With the above results, I strongly recommend it should be ran on other search-engines, using the right inputs so as to target the best individuals who need the app.

Proof of Authorship

The proof of everything is here

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Hey @frankremmy, Thank you for your contribution!

  • Please in you future posts try to be more accurate when selecting keywords, and expand on your choice of targeting, CPC strategy and message, The reach is under 10.000, and the guidelines said you should get more than 10k reach with 1.5% link clicks, Please respect this in your next contribution to get a higher SCORE.

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