We really must focus on the most important things – but we must first identify them. Odd as it might sound, oftentimes we confuse urgent tasks with important ones, whereas they are actually distractions a lot of the time. Time management experts say that when viewed critically, urgent tasks are mostly tasks we do for others, with little benefit to ourselves, whereas important tasks directly contribute to our own goals. When we let urgent tasks take priority, we are already feeling burnt out by the time we get to the important ones, so we do them poorly or end up not doing them at all. The secret is to learn to delegate/outsource unimportant tasks as much as possible.